Category: Essays

Principles of Marketing Homework

[Pin It]

1- What is the target market for this marketing plan? Is this the correct target market? Why or why not?

2- What is the strategy Hillside Veterinary Clinic intends to use? Is it viable (good)? Why or why not?

3-What are your initial reactions to this strategy? Do you think it will be successful? Why or why not?

2. Choose a company and give a 1 paragraph summary of who they are and how they market to the community. Answer and discuss the following questions:

1- What is their target market?

2- Do they segment? If so, how?

3- Do they use a positioning strategy? If so, what is it?

4- Does their current marketing strategy work? Discuss why or why not

Business Management! Pick any subject you like

[Pin It]

The objective of the Course Project is to provide you with practice in creating, justifying, and explaining a decision-making proposal. All elements involved in the creation of this proposal, from problem definition through action plan, must be covered. Further, the proposal, as constructed, must meet the tests of any sound business plan, namely that it has specific and measurable goals and objectives, clearly defined activities, stipulated time frames during which those activities will take place, and clearly defined measurable outcomes.

The subject matter of your paper should be business-oriented in nature and should avoid decisions that depend largely on intuition to solve.

Guidelines

Back to Top

Although the length of the paper is not predetermined, a 10–15 page analysis, including data and appendices, is probably correct. You will also share a summary PowerPoint presentation with fellow students during the Week 6 Discussion.

The Final Course Project Proposal with the PowerPoint presentation is due by the end of Week 7 (graded).

Required Outline

The following outline is required for your Course Project.

Executive Summary (less than one page)

This summary is a short, carefully worded description of the problem situation that identifies the recommended solution. A brief justification and explanation of the selection method is to be included, highlighting factors that contributed to selecting the recommended alternative.

Decision Problem Overview

Describe the nature and scope of the decision problem selected, its history together with causes, and the outcomes of any previous attempts to deal with it.

In order to define the problem correctly, the following questions should be addressed.

What is the general nature of the problem?

What event triggered the situation?

Are we imposing any constraints on the situation?

What are the underlying elements of the problem?

Are there dependencies on other decisions?

Briefly introduce the key decision elements—objectives, alternatives, consequences, and uncertainties; details are to be discussed in the following sections.

Objectives Statement

Explain each objective in detail. Separate objectives into fundamental and means objectives. A minimum of three objectives is required.

Alternatives

Describe each alternative, and explain how the alternatives differ from one another. A minimum of three alternatives is required.

Selection

Describe the alternative recommended and why. Explain the tradeoffs you utilized or present a weighted scoring model. Explain why you feel that this report contains sufficient information to make a decision on the problem. Describe any additional information that would be useful to have.

Consequences

Explain how you determined the values for each alternative and their corresponding objectives. Show your consequence table, either in this section or as an appendix. Include the bases for forecasts and any techniques or tools used to estimate consequences. Discuss the reliability of your predictions. Indicate what events were considered to be uncertain, explain the probabilities of their occurrence, and what information you used to establish your confidence level in these probabilities. A minimum of two uncertainties is required for the paper.

Implementation, Monitoring, and Control

This section contains a detailed implementation plan. There will be an explanation of how the recommended alternative will be implemented, resources dedicated to accomplishing it, and key individuals who will be responsible for the plan’s success. Details should be included on how the plan will be monitored, subsequent evaluation criteria, and how the plan can be amended.

Works Cited (at least two external sources should be used)

Presentation

Once you have outlined your paper, you should be ready to begin a PowerPoint presentation. As you develop the contents of the sections in your paper, you should extract bullet-point ideas that best express your intended message. If you prefer, use the slides to brainstorm and organize your thoughts before writing the paper. Then refer to your presentation to guide and remind you of the flow of your storyline.

Employee privacy and freedom—topic of presentation

Together with your partner(s), you will be giving a class presentation of 10-15 minutes in length. Each group will choose a real-life case (or a few related cases along a single theme) relevant to the business ethics topic you have been assigned. The case does not have to be a court case, although it may be. It simply needs to be a real-life situation to which you can apply the ethical concepts and principles we are learning about. You should have at least one article on the case you have chosen (usually a Web search will turn up newspaper and magazine articles on subjects of interest). It does not have to be a recent case, though that tends to add interest. Try to choose a case for which you can find enough information to present relevant details to the class. It cannot be a case you were assigned for a class discussion day, nor can it be a case from our textbook.

On the day of your presentation, you must turn in the attached form (see the end of this document).

1) A summary of the case.

Summarize the important points of the case for the class. You should assume that the class is not familiar with the case. Provide enough information that you, and the class, will be able to make informed ethical judgments about the case.

2) A viewpoint on the case: one possible ethical position that a reasonable, informed person might argue in relation to the case.

Discuss some of the ethical considerations that you think are important in the case, and argue for a specific opinion on the case. This does not have to be your own personal position; it just has to be one that you can present an argument for. You may be playing devil’s advocate for a position you do not actually agree with. Ideally, you should relate some of the class readings or concepts to your analysis. For instance, you could use an author’s viewpoint to support your case, or explain how certain ethical concepts are relevant to the case.

3) An opposing viewpoint: another, differing position that a reasonable, informed person might argue in relation to the case.

Same as above, except that it should be an opinion that differs from the first. It does not have to be an “opposite” opinion, just one that differs in at least some significant ways. For instance, both might agree that someone did something unethical, but might disagree about why it was unethical, or whether multiple people or a single person was to blame.

4) Class discussion.

You should lead the class in a short discussion of the case. This will involve preparing some interesting questions to pose to the class about the ethics of the case.

You may use any (or none) of the classroom technology for your presentation (e.g. the computer, visualizer, DVD player, etc.). How you decide to format the presentation is up to you.

Describe each market structure discussed in the course (perfect competition, monopolistic competition, oligopoly, and monopoly) and discuss two of the market characteristics of each market structure.
Identify one real-life example of a market structure in your local city and relate your example to each of the characteristics of the market.
Describe how high entry barriers into a market will influence long-run profitability of the firms.
Explain the competitive pressures that are present in markets with high barriers to entry.
Explain the price elasticity of demand in each market structure and its effect on pricing of its products in each market.
Describe how the role of the government affects each market structure’s ability to price its products.
Discuss the effect of international trade on each market structure.

Your paper will need to include a title page, a reference page, and in-text citations properly formatted according to the APA style guide. Also, your content should be eight to ten pages, which does not include your reference or title page. You will need to include at least five scholarly sources from the Ashford Library in your paper as part of your research to support your analysis.

Writing the Final Paper

The Final Paper:

Must be eight to ten double-spaced pages in length and formatted according to APA style as outlined in the approved APA style guide.
Must include a cover page that includes:
Title of paper
Student’s name
Course name and number
Instructor’s name
Date submitted
Must include an introductory paragraph with a succinct thesis statement.
Must address the topic of the paper with critical thought.
Must conclude with a restatement of the thesis and a conclusion paragraph.
Must use at least five scholarly resources from the Ashford University Library.
Must use APA style as outlined in the approved APA style guide to document all sources.
Must include, on the final page, a Reference Page that is completed according to APA style as outlined in the approved APA style guide

The strong dualism position of Descartes suggests that the mind is fully separate from the brain, and that, therefore, there may be no detectable manifestation of representations in the brain. What some note as manifestations are called traces, and their existence has been argued over time. Brain scans suggest that nothing we remember can be physically pinpointed in the brain and that there is no geometrical location for the meaning of the word “baby,” nor is there a pinpoint location for the image of a baseball. Yet, fMRI scans note changes in the brain when an individual is memorizing new words. However, the changes are gross, smeared images with no pinpointing, relative to the scale of neurons or small groups of them. In this assignment, you will make a statement on whether the mind and brain are fully separate or whether they are one entity.

General Requirements:

Use the following information to ensure successful completion of the assignment:

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.
Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

Directions:

Write an essay (2,000-2,500 words) in which you make a statement and provide support for whether the mind and brain are fully separate or whether they are one entity.

Compare differing conceptualizations of the mind and how the mind is studied.
Address the influence of internal and environmental conditions on what is recalled from certain kinds of memory/representations (e.g., things remembered rote, such as one’s phone number vs. interpreted things like a mother’s affect last time she was seen).
Determine the necessity for a one-to-one correspondence between a specific representation in the mind and a physico-chemical condition in some specific neurons/synapses in the associated brain.
Analyze fundamental differences between representations from: (a) Visual stimuli vs. those from speech stimuli; (b) Experienced stimuli (instantiated; things that happened externally, the last pizza you ate) vs. imagined stimuli (uninstantiated; anticipating-imagining something for dinner that you’ve never had

Write a 2,450- to 3,500-word paper comparing and contrasting three therapeutic interventions used to treat this disorder. Compare measures of effectiveness, such as validity, efficacy, symptom and behavior management, and recidivism. One therapy should be cognitive in nature, one should be pharmacological in nature, and the third should be an alternative therapeutic treatment.

Identify common symptoms associated with your disorder and rates of symptom reduction or management as reported with the three treatments. Based on your research, what would be your approach to treating the condition? Identify which treatments you would use. Explain why.

Analyze the neurophysiological underpinnings of diseases and disorders.

Examine contemporary attitudes toward the three treatments you selected.

Format your paper consistent with APA guidelines.

Include 7 to 10 peer-reviewed sources.

Click the Assignment Files tab to submit your assignment

Assignment: — develop an email with following information to Carl:
At what volume was the old break-even and what is the new break-even?
In order to make the same profit how many more packages needs to be produced?

You received an email from Carl the operations manager from the California Container division. They produce packaging for cell phones. Carl understands that his product is an important cash producer for the company.

The delivery price is based on long term contracts.
The price of the supply of cardboard has increased due to a .15 fuel surcharge added to the cost.
Carl has a fixed monthly cost of $257,000 and delivers 3.3 million packages in the same time period for a price of $3.24.
The variable cost of the previous package was a $1.37

Do some Internet research on Chevron’s use of seismic imaging technology. Briefly explain how it works and how it has helped Chevron discover new oil and gas reservoirs. C6-7

2. Do some Internet research on security vulnerabilities associated with SCADA and digital industrial control systems. Summarize the major security concerns associated with these systems and steps than can be taken to enhance their security.

3. Discuss the pros and cons of moving enterprise-wide applications that have traditionally been supported on premises to the cloud.

4. Do some Internet research on identify management and single sign on systems. Briefly explain how these work and why they are important in business intranets and extranets.

5. Why is it increasing most important for a CIO or IT executive who oversees geographically distributed enterprise networks to be business literate

Weekly Thought Evaluations (WTEs). Each week, the instructor will ask for a 3-5 page paper on the current week’s topic. The content of the paper will respond to the topic by including a summary of the relevant chapter and/or readings and an application of that chapter’s material to the topic.

WTE 4

Please prepare a 3-5 page paper in response to this narrative and upload as indicated.

The physiocrats created the first “model” of economic life. Describe its structure and its dynamics (i.e., how does the model “work”). Now compare and contrast this model with modern macroeconometric models (e.g., the Klein model, the DRI model, etc.). Include in your essay the structure of models, the estimation of models, the dynamics of models, and forecasting of models. Explain why there are differences between the physiocratic and modern approaches to models, focusing on their different purpose

Write approximately one paragraph that describes the action research project and the basis for it being addressed.

2.2 Contribution to Society

Using citations, answer the following questions in order:

1. How does your project improve a current practice?

2. If your action research project is successful, how could your project impact your field of interest?

3. What are the practical implications of your project? For example, what will be the impact of this project on your sample, your site location, or your workplace