Category: Essays

Due Week 9 and worth 60 points

This assignment consists of two (2) parts: a project schedule, and a written response. You must submit both parts as separate files for the completion of this assignment. Label each file name according to the part of the assignment it is written for.

Part A: Project Schedule

(Submit as one [1] Microsoft Project file)

1. Create a multilevel work breakdown structure (WBS) and detailed project schedule based upon the information from Appendix 13.2.

Part B: Written Response

(Submit as a Microsoft Word file)

Write a one to two (1-2) page response in which you:

1. Summarize the project’s performance in terms of schedule and costs.
2. Recommend corrective actions (at least two [2] total) to improve the project’s performance.
3. Give your opinion on what you foresee as the greatest risk to the project.
4. Format your assignment according to the following formatting requirements:
   • Typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
   • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page is not included in the required page length

Students, please view the “Submit a Clickable Rubric Assignment” video in the Student Center.

Instructors, training on how to grade is within the Instructor Center.

Case Study 2: Improving E-Mail Marketing Response

Due Week 8 and worth 160 points

Read the following case study.

Students, please view the “Submit a Clickable Rubric Assignment” in the Student Center.

Instructors, training on how to grade is within the Instructor Center.

A company wishes to improve its e-mail marketing process, as measured by an increase in the response rate to e-mail advertisements. The company has decided to study the process by evaluating all combinations of two (2) options of the three (3) key factors: E-Mail Heading (Detailed, Generic); Email Open (No, Yes); and E-Mail Body (Text, HTML). Each of the combinations in the design was repeated on two (2) different occasions. The factors studied and the measured response rates are summarized in the following table.

Write a two to three (2-3) page paper in which you:

Use the data shown in the table to conduct a design of experiment (DOE) in order to test cause-and-effect relationships in business processes for the company.
Determine the graphical display tool (e.g., Interaction Effects Chart, Scatter Chart, etc.) that you would use to present the results of the DOE that you conducted in Question 1. Provide a rationale for your response.
Recommend the main actions that the company could take in order to increase the response rate of its e-mail advertising. Provide a rationale for your response.
Propose one (1) overall strategy for developing a process model for this company that will increase the response rate of its e-mail advertising and obtain effective business process. Provide a rationale for your response.

Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length

n preparation for this particular section, answer the following questions thoroughly and provide justification/support. The more complete and detailed your answers for these questions, the better prepared you are to successfully write your final paper.

Please submit your answers as a single 4- to 6-page document as a numbered list; this will ensure you do not inadvertently miss a question.

Additionally, please submit a title page and a reference page in proper APA format.

What is your research question?

What is your hypothesis or hypotheses? What is the null hypothesis?

How many participants would you like to use and why? What are the inclusion characteristics, i.e., what must they have in order to be included in your study (for example, gender, diagnosis, age, personality traits, etc.)? Are there any exclusion characteristics, i.e. are there certain characteristics that would exclude them from being in your study? Does the sample need to be diverse? Why or why not?

What sampling technique will be used to collect your sample? What population does your sample generalize to?

What are the variables in your study? HINT: Refer back to your hypothesis or hypotheses.

Provide operational definitions for each variable.

How will you measure each variable? Discuss the reliability and validity of these measures in general terms.

What technique will be used for data collection (e.g., observation, survey, interview, archival, etc.)?

What type of research design is being used?

Briefly discuss the procedure that would be followed when conducting the research.

What are some POTENTIAL ethical issues? How might they be addressed?

Research question is:

Do treatments involving drugs such as methadone and buprenorphine significantly help addicts ultimately sustain from drug use?

Null (H0): Treatments involving drugs such as methadone and buprenorphine do not significantly help addicts ultimately sustain from drug use.

Research (H1): Treatments involving drugs such as methadone and buprenorphine do significantly help addicts ultimately sustain from drug use.

Assignment 2 Grading Criteria

Maximum Points
Explanation and justification of research question.
12
Presentation of hypothesis and null hypothesis.
16
Analysis of participants exclusion/inclusion factors.
16
Explanation of sampling technique and characterization of population that sample generalized.
12
Identification of study’s variables.
12
Operational definitions for each variable are defined.
16
Development of methods to measure each variable, and the reliability and validity of these measures are evaluated.
16
Description of technique(s) used for data collection.
12
Description of the research design being used.
12
Identification of the research procedure.
12
Prediction of POTENTIAL ethical issues; POTENTIAL ethical issues are evaluated in terms of how they would be addresse

Primary Task Response: Within the Discussion Board area, write 400–600 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas:

Select one of the following budget types that appeals to you:
Line-item
Program/performance
Planning-programming-budgeting
Budgeting-by-objectives
Zero-based budgeting
Target-based budgeting
Budgeting for results
Provide an example of an organization that uses your selected budget type, and describe the organization.
Why does the selected budget type appeal to you? Explain in detail.
In your opinion, what strengths and weaknesses does your selected budget type contain? Explain in deta

Assignment 4: Legal and Ethical Considerations in Marketing, Product Safety, and Intellectual Property

Due Week 9 and worth 300 points

You are a new associate at the law firm of Dewey, Chetum, and Howe. John, a former researcher at PharmaCARE, comes to your office. He has concerns about PharmaCARE’s use of AD23, one of the company’s top-selling diabetes drugs. Two (2) years ago, after PharmaCARE’s research indicated that AD23 might also slow the progression of Alzheimer’s disease, John and his team of pharmacists began reformulating the drug to maximize that effect. In order to avoid the Food and Drug Administration’s (FDA) scrutiny, PharmaCARE established a wholly-owned subsidiary, CompCARE, to operate as a compounding pharmacy to sell the new formulation to individuals on a prescription basis. CompCARE established itself in a suburban office park near its parent’s headquarters. To conserve money and time, CompCARE did a quick, low-cost renovation.

CompCARE benefited from PharmaCARE’s reputation, databases, networks, and sales and marketing expertise, and within six (6) months had the medical community buzzing about AD23. Demand soared, particularly among Medicare, Medicaid, and Veterans Affairs patients. Seeing the opportunity to realize even more profit, CompCARE began advertising AD23 directly to consumers and marketing the drug directly to hospitals, clinics, and physician offices, even though compounding pharmacies are not permitted to sell drugs in bulk for general use. To circumvent this technicality, CompCARE encouraged doctors to fax lists of fictitious patient names to CompCARE. PharmaCARE sold CompCARE to WellCo, a large drugstore chain, just weeks before AD23 was publicly linked to over 200 cardiac deaths.

As CompCARE and its new parent company enjoyed record profits and PharmaCARE’s stock price approached $300 per share, reports started surfacing that people who received AD23 seemed to be suffering heart attacks at an alarming rate. The company ignored this data and continued filling large orders and paying huge bonuses to all the executives and managers, including John, whose wife recently died from a heart attack after using AD23.

John has come to you with an internal company memo describing the potential problems with AD23, and information describing the company’s willingness “roll the dice” and continue to market the drug.

Your senior partner has asked you to write a memo outlining the following issues for review by the senior partners.

In preparation for this assignment, use the Internet or Strayer Library to research examples of intellectual property theft that occurred within the past two (2) years.

Write an eight to ten (8-10) page paper in which you:

1. Research three to five (3-5) ethical issues relating to marketing and advertising, intellectual property, and regulation of product safety and examine whether PharmaCARE violated any of the issues in question.
2. Argue for or against Direct-to-Consumer (DTC) marketing by drug companies. Provide support for your response.
3. Determine the parties responsible for regulating compounding pharmacies under the current regulatory scheme, the actions that either these parties or the FDA could / should have taken in this scenario, and whether PharmaCARE could face legal exposure surrounding its practices. Support your response.
4. Analyze the manner in which PharmaCARE used U.S. law to protect its own intellectual property and if John has any claim to being the true “inventor” of AD23. Suggest at least three (3) ways the company could compensate John for the use of his intellectual property.
5. Summarize at least one (1) current example (within the past two [2] years) of intellectual property theft, and examine the effect on that company’s brand.
6. Analyze the potential issue surrounding the death of John’s wife and other potential litigants against PharmaCARE as a result of AD23.
7. Specify both the major arguments that John can make to claim that he is a whistleblower and the type of protections that he should be afforded. Justify your response.
8. Use at least three (3) quality resources in this assignment. Note: Wikipedia is not an acceptable reference and proprietary Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

• Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
• Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

In your role as the Human Resources Manager for Epic Health Solutions, it is now time to hire the best person for the new position. So far, the job analysis has been done, the job description created, the performance appraisal created, the job evaluation done, and the compensation and benefits determined. With the job description handy, refer back to Module 02 for guidance on the selection process.

In a 2-3 page report, prepared in APA style with at least two references, do the following:

Explain from where you will source qualified applicants

Describe how you will recruit the staff you have sourced to get them interested in the position and to want to learn more about it

Decide what kind of an interview process will you conduct

Determine how you will make your final selection

Compensation & Benefits assignment

[Pin It]

1. P 59-61. Merrill Lynch case

read and answer the questions

2. P 291- Google’s evolving pay strategy

read and answer the questions

3. Review Essay-paper on Reward management by Khan, S.A.

Read the paper: Khan, SA (2000). Reward and Compensation Strategy: Issue and Challenges published in the journal, Management & Change, and write a review essay comprising of 500-600 words.

Review Essay: Critically evaluate the issues raised in the paper, and how far these issues are relevant for Saudi companies. Be comprehensive in your answer. There is no right and wrong answer but be logical and comprehensive in your answe

I need 5 different short essays in Word, APA style .  Each one shows the required word count for each.

Use this for the answers:

Levinthal, C. (2012). Drugs, Crime, and Criminal Justice (3rd ed.). Prentice Hall.

 

 

1. In no less than 250 words, explain the difference between instrumental and recreational drug use and the difference between licit and illicit drugs.

 

2. Describe three of the several ways drugs can be administered into the body. Discuss the advantages and disadvantages of each of them with respect to toxicity, side effects, and how drugs exit the body. Respond in no less than 250 words.

 

3. Summarize the Controlled Substances Schedules. Make sure to include their potential for abuse, the potential for medicinal use, and the level of physical and psychological dependence. Also include an example of a drug from each level. Respond in no less than 250 words.

 

4. Explain at least three criteria that need to be present for substance dependence according to the DSM-IV. Explain and give an example of each of the four criteria used to define drug abuse according to the DSM-IV. Respond in no less than 350 words.

 

5. Explain what US government agency gathers data concerning drug-related medical emergencies in hospitals. Be sure to include the agency’s two major concerns, the seven major circumstances most frequently addressed, and at least 2 statistics relating to the emergencies reported. Respond in no less than 250 words.

Robert’s New Way Vacuum Cleaner Company is a newly started small business that produces vacuum cleaners and belongs to a monopolistically competitive market. Its demand curve for the product is expressed as Q = 5000 – 25P where Q is the number of vacuum cleaners per year and P is in dollars. Cost estimation processes have determined that the firm’s cost function is represented by TC = 1500 + 20Q + 0.02Q2.

Show all of your calculations and processes. Describe your answer for each question in complete sentences, whenever it is necessary.

1. What are the profit-maximizing price and output levels? Explain them and calculate algebraically for equilibrium P (price) and Q (output). Then, plot the MC (marginal cost), D (demand), and MR (marginal revenue) curves graphically and illustrate the equilibrium point.
2. How much economic profit do you expect that Robert’s company will make in the first year?
3. Do you expect this economic profit level to continue in subsequent years? Why or why not?

Problem 2: 

Greener Grass Company (GGC) competes with its main rival, Better Lawns and Gardens (BLG), in the supply and installation of in-ground lawn watering systems in the wealthy western suburbs of a major east-coast city. Last year, GGC’s price for the typical lawn system was $1,900 compared with BLG’s price of $2,100. GGC installed 9,960 systems, or about 60% of total sales and BLG installed the rest. (No doubt many additional systems were installed by do-it-yourself homeowners because the parts are readily available at hardware stores.)

GGC has substantial excess capacity–it could easily install 25,000 systems annually, as it has all the necessary equipment and can easily hire and train installers. Accordingly, GGC is considering expansion into the eastern suburbs, where the homeowners are less wealthy. In past years, both GGC and BLG have installed several hundred systems in the eastern suburbs but generally their sales efforts are met with the response that the systems are too expensive. GGC has hired you to recommend a pricing strategy for both the western and eastern suburb markets for this coming season. You have estimated two distinct demand functions, as follows:

Qw =2100 – 6.25Pgw + 3Pbw + 2100Ag – 1500Ab + 0.2Yw

for the western market and

Qe = 36620 – 25Pge + 7Pbe + 1180Ag – 950Ab + 0.085Ye

for the eastern market, where Q refers to the number of units sold; P refers to price level; A refers to advertising budgets of the firms (in millions); Y refers to average disposable income levels of the potential customers; the subscripts w and e refer to the western and eastern markets, respectively; and the subscripts g and b refer to GGC and BLG, respectively. GGC expects to spend $1.5 million (use Ag = 1.5) on advertising this coming year and expects BLG to spend $1.2 million (use Ab = 1.2) on advertising. The average household disposable income is $60,000 in the western suburbs and $30,000 in the eastern suburbs. GGC does not expect BLG to change its price from last year because it has already distributed its glossy brochures (with the $2,100 price stated) in both suburbs, and its TV commercial has already been produced. GGC’s cost structure has been estimated as TVC = 750Q + 0.005Q2, where Q represents single lawn watering systems.

Show all of your calculations and processes. Describe your answer for each item below in complete sentences, whenever it is necessary.

1. Derive the demand curves for GGC’s product in each market.
2. Derive GGC’s marginal revenue (MR) and marginal cost (MC) curves in each market. Show graphically GGC’s demand, MR, and MC curves for each market.
3. Derive algebraically the quantities that should be produced and sold, and the prices that should be charged, in each market.
4. Calculate the price elasticities of demand in each market and discuss these in relation to the prices to be charged in each market.
5. Add a short note to GGC management outlining any reservations and qualifications you may have concerning your price recommendations

A company wishes to improve its e-mail marketing process, as measured by an increase in the response rate to e-mail advertisements. The company has decided to study the process by evaluating all combinations of two (2) options of the three (3) key factors: E-Mail Heading (Detailed, Generic); Email Open (No, Yes); and E-Mail Body (Text, HTML). Each of the combinations in the design was repeated on two (2) different occasions. The factors studied and the measured response rates are summarized in the following table.

Write a two to three (2-3) page paper in which you:

Use the data shown in the table to conduct a design of experiment (DOE) in order to test cause-and-effect relationships in business processes for the company.
Determine the graphical display tool (e.g., Interaction Effects Chart, Scatter Chart, etc.) that you would use to present the results of the DOE that you conducted in Question 1. Provide a rationale for your response.
Recommend the main actions that the company could take in order to increase the response rate of its e-mail advertising. Provide a rationale for your response.
Propose one (1) overall strategy for developing a process model for this company that will increase the response rate of its e-mail advertising and obtain effective business process. Provide a rationale for your response