Describe the ultimate goal of the product campaign for the new shampoo.

For this assignment, suppose that you are in charge of designing a product campaign for a new shampoo.

Assignment Guidelines, Part 1

Prepare a 2-3 page paper in Microsoft Word to address the following:

 

  • Describe the ultimate goal of the product campaign for the new shampoo.
  • Discuss your methods for achieving this goal.
  • Identify the components of marketing, pricing, and distribution for the campaign.
  • Include in your response a discussion and analysis of the concepts of utility, price elasticity, and demand.

 

Assignment Guidelines, Part 2

Using Microsoft Excel:

 

  • Prepare a graph which illustrates the desired effect of the marketing campaign as a shift in market equilibrium with reference to price and quantity adjustments.
  • Prepare another graph to illustrate how a change in consumer utility affects the price elasticity of demand.
  • Copy and paste or import these graphs into the MS Word document you prepared in Part 1 of this assignment.

Describe this problem in terms of economic factors, using the articles you have selected to support your statements.

Select a topic of interest from the list above, and then locate professional (Modern Healthcare, etc) articles that pertain to the topic. Do not use more than 8 articles.
Define a problem in delivery of health care in relation to your topic, i.e. Malpractice Costs Impact Insurance Premiums. Describe this problem in terms of economic factors, using the articles you have selected to support your statements.
What impact does the problem have on the population at large? What impact does the problem present for the delivery of health services?
What is the source of the problem? i.e.: Based in regulation, based on demand issues, based on resources, etc.
If you could have the resources needed to “fix” the problem, how would you go about it? What positive impacts would your proposal yield? What potential negative impacts could your proposal yield?…think beyond the scope of the immediate population or facet of health care that is impacted.
Describe what barriers to the reality of your proposal exist. What is the source of each barrier? Use concepts that have been addressed throughout the course.
List your sources of information on the Reference page. Don’t forget to list the articles you began with, any additional sources you used including your text book, additional books and publications, web sites, personal interviews, etc. All sources of information must be properly cited in the body of the text as well as in the list of references. When in doubt, cite the source of the information.

Final Project Grading:

Final Project (research paper)

The final project is to be presented as a report written in APA form. The project can be supported with presentations, outlines or other supporting documents/web site references that will make it interesting to review. The project will be graded according to the following criteria:

10% grammar
10% APA style format
25% required components of the project complete
40% Content of presentation including use of reference materials, internet sites and an interesting presentation: Creativity is a factor.
15% Correct and adequate list of references

The final paper should be between 4 and 6 pages, double spaced and including the Reference page, according to APA style. Any additional presentation materials that the student chooses to use are in addition to the 4 to 6 pages

What could be a potential problem when trying to reach that goal?

Write a paper of at least 5 pages double-spaced (or 2 ½ pages single-spaced) by using the following guidelines.)

Check out the Copenhagen Consensus Center at: http://www.copenhagenconsensus.com

It is a project which aims at making the world a better place. They try to be wary of unrealistic aspirations and instead focus on the most effective goals. Their intent is to achieve these goals by 2030. Please proceed as following:

– Check out their webpage listed above and explore the project and their intentions.

– Find an example for an area which you think needs to be made number 1 priority to make the world a better place in your view. I would like you to come up with an informed decision and arguments why you chose what you chose.

– In a next step explain a strategy by explaining a set of actions and commitments how positive change can happen. What can be done to reach that goal? What actions can be taken to reach that plan?

– What could be a potential problem when trying to reach that goal?

– Please structure your write-up with headers as follows: 1.“identified priority area”, 2. “strategies and actions to make it work”, 3. “potential problems when trying to make that strategic change”. This will help my grading and gives you structure when writing.

– Make sure to quote in the following way throughout, e.g. list the exact internet quote or the author and a full reference. Always add a source when you cite and do not just take information. Of course, you need to respect the honor code of the university.

What were these assumptions and predictions? In hindsight how accurate do they seem to have been?

The economic policies of Ronald Reagan and the supply side theory on which it was based continue to be among the most controversial developments in the post-World War II era. Advocates of Reaganomics argued that their supply side policies would re-invigorate the free enterprise system and restore the affluence the nation had experienced between 1946 and 1968. Critics charged, however, that Reaganomics was a reckless gamble based more on optimistic assumptions than on proven economic theory. With the perspective that more than two decades has given us, who was correct in this debate? That is, in your judgment should Reaganomics be regarded as a success, as a failure, or as something in between? Why?

Suggestions:

· Perhaps a place to begin is with a careful analysis of the supply side theory upon which Reaganomics was based. The readings by Paul Craig Roberts, Arthur B. Laffer, and Ronald Reagan all made specific assumptions and predictions about how individuals, businesses, and the economy in general would respond to the removal of the disincentives that previous economic policies had created. What were these assumptions and predictions? In hindsight how accurate do they seem to have been?

· Walter Heller, one of the many critics of supply-side economics, made specific predictions about the impact supply-side policy would have on US economic life. In hindsight, how accurate was he?

· Economists Uwe Reinhardt and Martin Feldstein examined retrospectively the impact of Reaganonmics on the U.S. economy and reached starkly different conclusions. In your judgment who makes the more persuasive argument?

· Finally, consider Reaganomics from an empirical standpoint. The statistical package I uploaded to Blackboard should give you some basis for judging the degree to which Reaganomics fulfilled the assumptions and expectations of supply side theory. What does this evidence indicate to you

Should libraries be required to install filtering software or otherwise censor the materials that they provide?

n this assignment, you will select one of the claims listed below. Using what you know about the topic, describe at least four claims that might commonly be made that display some of the errors in reasoning covered in this module’s readings. You may have to do a bit of research to find popular positions on these topics.

For example, if the claim is: Children should not be allowed to play violent video games.

Then four common claims about the subject might be:

1. Children have always played violent games and they turned out okay.

2. Dr. Dre says that violent video games are okay.

3. Everybody knows that violent video games don’t cause problems.

4. Many countries banned violent video games and they have higher crime rates than we do.

And the errors they represent might be:

1. Children have always played violent games and they turned out okay (appeal to tradition and false analogy).

2. Dr. Dre says that violent video games are okay (argument by mistaken authority).

3. Everybody knows that violent video games don’t cause problems (appeal to common belief).

4. Many countries banned violent video games and they have higher crime rates than we do (post hoc ergo propter hoc).

Because

1. Any sentence that talks about how we have always done something as a way to justify doing it is an appeal to tradition.

2. The claim looks like it comes from an authority, but Dr. Dre is a musician, not a doctor.

3. Any claim that says that everyone knows something as a way to justify doing it is an appeal to common belief.

4. Showing that two things happened (that video games are accepted and crime is up) does not prove that the two things are related or that the first caused the second; this is called post hoc ergo propter hoc, which means after this, so because of this.

Select one of these topics. Using what you know about the topic and additional research you conduct, describe at least four claims that might commonly be made that display some of the errors in reasoning covered in this module’s readings.

1. Should people under 18 be subjected to legal curfews or restricted driving privileges?

2. Should libraries be required to install filtering software or otherwise censor the materials that they provide?

3. Should insurance companies be required to pay for breast reconstruction, birth control pills, or Viagra?

4. Should the use of camera phones be banned in gymnasiums or other locations?

Write your 600-word response in the Microsoft Word document forma

Do you agree or disagree with Neustadt? Explain your reasons, citing examples.

THREE short papers of 4-6 pages in length are required. Of the following five options, you only need to do THREE of them. Here is a list of criteria

In 1960, a political scientist named Richard Neustadt observed that while the founders intentionally designed American government as a system of separated powers, what they actually created was a system of shared powers. In other words, according to Neustadt, it is not Congress that has most legislative powers, but the president and Congress both share equally in the lawmaking process. Do you agree or disagree with Neustadt? Explain your reasons, citing examples. A strong case can be made either way. Be clear, concise, and intelligent as you explain your answer

In what ways does the early history of our country reflect a richness of cultures, values and lifestyles?

Write essays of at least one page each on THREE of the following and include a picture:

1. The Old South. Explain how the South developed as a distinct region between 1820 and 1860. Describe some of the different cultures or social classes in the region. Explain how slavery played a key role in shaping the South.

California Connected. Describe some of the ways California changed after becoming part of the United States. How did developments in transportation and agriculture help shape the modern state we see today? How were events in California related to events in the rest of the country? (You may use Connecting California, Sections V-VII and also the Conclusion.)

Political Crises. Explain some of the key events that led up to the Civil War. What social and political trends do you see behind these events? Do you think the war was the result of poor leadership, or was it due to forces that nobody could control?

Fighting the Civil War. Explain the advantages of the North and the South. Was the South foolish to think they could win? Examine specific events to explain your thinking.

Impact of the Civil War. Describe the extent of suffering, both on and off the battlefield. Describe how the war also changed the country socially and economically.

Reconstruction. How did the lives of African Americans change after the Civil War? In what ways was the South unchanged? Examine key events to show how Reconstruction was both a failure and a success.

7. You as President. You can pick the year you get elected (some time in the 1840s to 1870s). What major issues would you tackle? How would you get support for your ideas? You might mention if there are particular leaders you would like to work with. The key to doing a good job on this essay is to write about actual events and realistic options in the time period you choose.

8. Civil War Era: Illustrated Essay (counts as two essays). Find six pictures from the era covered in Chapters 14, 15, and 16. Discuss six key terms or questions on the handouts that relate to the pictures. Tie it all together in an essay with an introduction and a conclusion.

Part II. Write essays of at least one and a half pages each on TWO of the following major themes. Use examples from various parts of the course to develop your main points. Pictures are helpful but not required on this section. I will give a little extra for people who really get into these essays.

Trade. Why has trade been such a hot topic throughout our history? In what ways has trade helped develop the country? In what ways has it divided Americans?

Diversity. In what ways does the early history of our country reflect a richness of cultures, values and lifestyles? Give examples of how Americans have respected diversity and not respected diversity. How has diversity shaped our nation?

Women. Describe the role of women in various time periods. What major changes do you see? What events or changes in society had the most impact on women?

Politics. Describe how Americans have debated political issues in various time periods. Which era do you think had the liveliest political discourse? How are we similar today?

Values. What values do you see as particularly important in early America? Did these values develop from religion? Were they shaped by economic or social factors? Give examples of how Americans have pursued an idealistic vision in various time periods.

Extra Essay Option: You may do an extra essay for extra credit. The extra essay may be from Part I or Part II. This essay could possibly be worth about 3.5 extra points

How is your body capable of producing movement?

How is your body capable of producing movement?

Use your existing knowledge and research from the material that you have learned this quarter to describe the design of the components of your body that allow for the production of movement. Be sure to include relevant details from all levels of organization (atom, molecule, organelle, cell, tissue, organ, organ system, and whole organism) and information from systems relevant to movement (skeletal, including joints, and muscular)